Aww Inc. is
the first virtual human company in Japan representing Asia.
We believe that Virtual Human can change the world. When we say it, we actually mean it.


We named ourselves Aww, with the hope to keep producing something that engages people’s imagination and makes them feel in “Aww”.

Our mission is to create new concepts that can be part of culture, even if it’s a little twisted, we hope to share our message and get people thinking.



“IKEA Harajuku with imma” Wins the Wood Pencil Award “D&AD”

“IKEA Harajuku with imma” (Wieden + Kennedy Tokyo), featuring imma and installed in the shop windo […]

Virtual Girl Ella as a Model for SHIBUYA PRIDE COLLECTION at SHIBUYA 109 & MAGNET

Ella, a virtual girl created by Walt Disney Japan and Aww, has been featured as a model for SHIBUYA PRIDE COLL […]

imma Stars the Key Visual for New KFC Plant-Based Beef Wrap in Mainland China.

Plant-Based Beef Wrap is KFC’s new vegetarian wrap that do not contain meat. From May 26th, 4 different […]



Our team of strategists, writers, and designers define, create, and activate systems that change behaviors and power tomorrow’s brands.