Commercial Marking 100 Years of Nomura Holdings Starring imma

On December 25, 2025, we released a new commercial commemorating the 100th anniversary of Nomura Holdings, starring imma. This project marks a symbolic milestone and represents the second commercial produced in collaboration with Nomura Holdings, bringing together a century-long legacy with a forward-looking approach.
Set against the theme of continuity across generations, the film presents imma as a quiet observer of time bridging past, present, and future through subtle visual storytelling. By integrating advanced digital expression with refined cinematic direction, the commercial reflects Nomura Holdings’ enduring commitment to innovation while honoring its history.
Through close collaboration, Aww Inc. worked with Nomura Holdings to explore how virtual human technology can support brands seeking to maintain a consistent, timeless image while engaging with new forms of expression. The project reflects a shared commitment to balancing heritage with progress, offering a vision that looks toward the next hundred years.
▶︎ Watch here
https://www.youtube.com/watch?v=vPoMcHMYd3c